John Cena Replaces Fred Flintstone on Cereal Box Cover
– WWE and Post Cereals are expanding their marketing agreement by featuring a cartoon version of John Cena on boxes of Fruity Pebbles. The limited-edition promotion will temporarily boot “Pebbles” frontman Fred Flintstone from the cereal box covers according to a report by AdAge.com. Here is a photo of the new box cover.
A Post Cereals representative said that Kids want more variety, and Fred isn’t necessarily the coolest or most relevant guy for kids.